The Purpose Beyond Beauty Chat, Featuring @ShawanaV | Host @imtoniroberts

Heyyy Banked Beauties!

Today I’m SUPER excited to share the first episode in my new series, The Purpose Beyond Beauty Chat!

Our featured guest is the fierce, bold, beautiful and amazingly talented, ShawanaV, of the brands Hello Purpose and Makeup & Ministry.

I stumbled across her Instagram a couple of weeks ago and as soon as I checked out her content, I absolutely knew I had to reach out to her for an interview collab!

You ladies know that I’m always talking about finding your purpose within your beauty passion, and when I discovered ShawanaV, her brand and message was the epitome of everything I preach and believe in!

Ladies, when I tell you her story is one of true perseverance and faith, I’m so serious!

Click play on the video below to listen in on the awesome story of how she discovered her passion for beauty, overcame hardships, and used her pain to birth her purpose beyond beauty…

Mini Bio of ShawanaV sourced from her website:

ShawanaV is a two-time graduate of Saint Leo University obtaining a Bachelor’s degree in Human Services specializing in Administration and a Master’s Degree in Business Administration. She is also the creator of Hello Purpose, a women’s empowerment soirée’ focusing on building teens and women to walk in their divine purpose. She is also a freelance makeup artist for the past ten years, she created and is the host of the weekly Facebook Live Show Makeup & Ministry which shows women how to apply their makeup while positively influencing their lives.

Be sure to check out and subscribe to ShawanaV’s blog @

Also, be sure to follow her amazing Instagram page @

And tune into her Makeup & Ministry Facebook lives every Monday @ 7:30 PM EST @

Please share your thoughts on ShawanaV’s story! Could you relate to any parts of what she shared? Did you get any “Aha!” moments? Let us know in the comments so we can chat and discuss it! 🙂

P.S. If this interview inspired you or you got value from it, please share! The more to you spread good inspirational content like this the more good you’ll see show up in your life! 💕

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Toni Roberts

Toni Roberts is a former Social Media Content Manager & Marketing Consultant for ELF Cosmetics, turned Beauty Content Income Strategist & Beauty Biz Blogger. Her company, Beauty Into Bank, LLC, focuses on teaching micro beauty influencers & aspiring beautypreneurs how to quickly grow their brand exposure, while building multiple income streams around their passion so that they generate passive income online and establish a profitable beauty brand + business.

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